3 intense weeks

Today we’ve reached our first milestone as planned and we’ve just launched the first phase for our pilot program.

Needless to say, we are extremely excited!!!

Now visitors at Wayra will be able to provide feedback on our pitch, business model, team, etcetera. Also, we will be testing it at the coffee bar in the Telefónica Building, managed by Grupo Arturo.

And this is just the start! In the next weeks we will be rolling out emtrics in many, many places around Madrid: from restaurants, to jewelries and fashion shops. December and January will be very fun!

The last weeks have been pretty hard.
It’s difficult to distribute time between engineering task, meetings and all the lunches and sessions that Josep and Gary are organizing for the teams at Wayra. But exhausting goals are the ones that carry the bigger rewards and I’m really happy of what we have accomplished until now, and eager to do much more.

Returning to all the activities at Wayra, since our last post José Cabiedes has explained us what they look for in a project, we’ve talked about Agile/Lean Entrepreneurship with Mario López de Ávila (he also organizes the Agile Entrepreneurship Spain Meetup, a must-to-go event), Joaquín Márquez from the The Cocktail taught us the basics of usability and UX and finally Jesús Encinar has shared his experience building idealista, the biggest real-state site in Spain with us.

And last but not least, we had the inauguration of Wayra with the Secretary of State for Telecommunications, Juan Junquera, and the Telefónica’s president, César Alierta. To whom we had the opportunity to present emtrics and I dare to say that he liked it quite a lot.

I’ll leave you with the video (in Spanish) of the inaguration. You should watch it at least until the minute 5:30.